Due to the continuous burning of money into live broadcasting and the large amount of subsidies to fight against Douyin Meituan's sales and marketing expenses increased by % yearonyear in the third quarter recording billion yuan and the operating profit margin of core local businesses fell by % from the previous quarter % At present Meituan Live mainly focuses on platform live broadcast supplemented by selflive broadcast by small and mediumsized businesses including catering
tourism hotels beauty industry home appliances and other Austria WhatsApp Number categories In terms of live streaming on the platform merchants only need to provide group purchase items or products with strong discounts However exchanging discounts for customer traffic puts a lot of pressure on small and mediumsized businesses so they can only choose to selfbroadcast However without a fan base live broadcasting is undoubtedly a futile effort In order to attract merchants to participate Meituan’s
verseas both in terms of consciousness and actions However few Chinese Internet companies that have conquered overseas cities in recent years have Meituan What is holding Meituan back from going overseas What’s wrong with Meituan going to sea Compared with Meituan the overseas businesses of Alibaba Pinduoduo ByteDance etc are accelerating in North America in September it has rapidly expanded to countries and regions around the world with its lowprice strategy covering North America Oceania Western Europe Latin America Eastern Europe Japan South Korea Southeast Asia and the Middle East and has become .
發表於 2024-3-5 17:57:14
